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One District One Product Scheme — Govt Scheme for UPSC | Vaidra
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One District One Product Scheme

Ministry of Commerce and Industry (Department for Promotion of Industry and Internal Trade - DPIIT)activefinancialLaunched: 2018-01-24

About the Scheme

ODOP identifies and promotes one unique product per district to foster local economic development, preserve heritage crafts, and create employment. Launched by UP in 2018; nationalized by DPIIT in 2020 as part of Make in India. 761 ODOP products identified across all districts of India. Integrated with e-commerce and export promotion.

Target Beneficiaries: Artisans, craftspeople, small businesses, local manufacturers in all 761 districts

Implementing Agency: Department for Promotion of Industry and Internal Trade (DPIIT), Ministry of Commerce and Industry, in collaboration with State Governments and District Administrations.

Official Website →

✦Key Features

  • 761 ODOP products identified across all districts of India (one per district)
  • Promotes traditional crafts: Lucknow chikankari, Varanasi silk, Agra leather, Mysore silk, Tiruppur knitwear
  • GI (Geographical Indication) tagging for ODOP products to protect authenticity
  • Integration with GeM portal, Amazon, Flipkart for digital marketplace access
  • ODOP store at Delhi's Connaught Place and international airports for showcase
  • Export promotion: ODOP products promoted at India International Trade Fairs
  • DPIIT manages national implementation; originated from UP's successful state model

✓Eligibility Criteria

  • Producers, artisans, farmers, and MSMEs involved in the identified ODOP products.
  • Self-help groups (SHGs) and Farmer Producer Organizations (FPOs) engaged in local product value chains.
  • Entrepreneurs seeking to establish or expand units for ODOP products.
  • District-level bodies and state governments for scheme implementation and support.

★Benefits

  • Increased income and livelihood opportunities for local communities.
  • Enhanced market access and export opportunities for indigenous products.
  • Improved product quality, branding, and competitiveness.
  • Development of local infrastructure and supply chains.
  • Preservation and promotion of traditional arts, crafts, and agricultural practices.

▶Application Process

  • District Export Promotion Committees (DEPCs) identify and finalize ODOP products for their district.
  • Preparation of District Export Action Plans outlining strategies and interventions.
  • Beneficiaries apply for specific support (e.g., financial assistance, training) through relevant state/central portals or District Industries Centres.
  • Applications are assessed and approved by district/state level committees.
  • Implementation of approved activities, with regular monitoring and evaluation.

₹ Budget Allocation

0

UPSC Relevance

GS Paper: GS3

Prelims Relevance7%
Mains Relevance8%

Syllabus Tags

MSMELocal EconomyHeritage CraftsGI TagsManufacturingGS3